David Meerman Scott offers a free e-book subtitled “A Case Study in Conflict-Driven Business Writing.”
Interestingly, Scott spends only two pages of the 27-page book talking about conflict-driven business writing.
The rest of the book is a story that exemplifies conflict-driven business writing.
It’s the story of Scott’s experience as a part-time male model in Japan (the book’s main title is Gaijin Male Model).
It’s an engaging story, attractively presented in the e-book.
Scott notes in the brief introduction that he learned in fiction-writing classes that conflict is the most important element in fiction. Without it, stories are boring and tantamount to propaganda, he writes.
I enjoyed the story, and you can’t beat a pretty e-book. I wish, however, that Scott had talked a little more about how to apply this type of compelling conflict-driven writing to other business situations.















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