Dorit Sasson Q and A


I encountered Dorit Sasson during the recent Reinvention Summit 2, in which she was featured in a showcase of selected members of the “tribe.” I’m intrigued by her interesting backstory and approach to her story-based practice.

Dorit.jpg Bio: Dorit Sasson is the author of Giving Voice to Voiceless: A Five Step program to Transforming Your Life and Business in Story and a speaker. She uses the power of story to help others create their life and business in story. Download your free MP3, “Story Manifesto: A Guide To Stepping into the Authentic Voice and Vision of Your Story.” When you do, you’ll receive a complimentary subscription to the “Giving Voice to Voiceless” ezine, including a transformational tip of the week.

PebblesinthePond.jpg Dorit also authored a chapter in Christine Kloser’s newly released Pebbles in the Pond: Transforming the World One Person at a Time.

Q&A with Dorit Sasson:

Q: How did you initially become involved with story/ storytelling/narrative? What attracted you to this field? What do you love about it?

A: Interestingly, I was initially attracted to the notion of giving voice to “pain stories” as a returning American who had lived almost 20 years in Israel, I struggled finding my voice and my tribe. Later this struggle expanded as part of my business vision of “giving voice to the voiceless.” Expressing pain stories is actually a very powerful part of a storyteller’s journey. I am passionate about the concept that we can allow ourselves to creatively expressing that part of our experience which has been silenced - and often that silent part is the most painful part of our journey.
VoicetoVoiceless.jpg Q: Your work is very much about helping people use voice as a story medium. Can you talk a bit about how you see the relationship between voice and story?
A: In my work, I help people give voice to their stories by focusing on the pain part of their Stories which can be addressed as the lowest part of one’s story before the breakthroughs began to happen. The “voice” part emerges when people voice their stories.
Q: The storytelling movement seems to be growing explosively. Why now? What is it about this moment in human history and culture that makes storytelling so resonant with so many people right now?
A: Aside from the fact that people are realizing the value of introducing their business using their own personal story, story is also impacting the way people wish to give voice to their experiences. Emotional isolation is what is at stake these days.
Technology has created such a great emotional disconnect. Story provides that “open door” for people to validate the feelings of what they are going through. Your story may be the exact same experience somebody else has undergone, but it is your “take,” or your “emotional perspective” that people need to hear and connect with.
Q: How important is it to you and your work to function within the framework of a particular definition of “story?” (i.e., What is a story?) What definition do you espouse?
A: The work I do with the genre of story is deliberately transformational in nature and one that is is now beginning to emerge in transformational authorship. I use my work in story to transform myself, my business, and ultimately the world beginning with one person at a time — basically I believe in the definition of story as an agent to create positive change in others. Story is all about using your personal story as a transforming agent for change. It is from my personal experience from my work as a storyteller and transformational author, that when we give of ourselves in story, we literally transform ourselves.
Q: What’s your favorite story about a transformation that came about through a story or storytelling act?
A: Very recently, I had the experience of sharing my personal story of finding my American-Israeli tribe and voice with a group of what I perceived to be an unwelcoming group at a metaphysical book store. The energy there was bad, very bad, and unkarmic to the way I wanted my story to be heard and received. But surprisingly, I learned a lot about other peoples’ pain from that particular experience.
Read the article, “Should You or Shouldn’t You? How Courageous Are You to Share of Yourself in Story?”
Q: On your Web site, you talk about story as being very underused. Why do you think that is? What kinds of response do you get when you help clients see where their story is leading them?
A: There are so many new products and services emerging all the time in the business world. Many of the entrepreneurs [behind these products and services] feel that there is something missing with their “script” when they introduce their business. Many think they need to focus on selling their products and services or promote their cause and services by talking about their products. But people aren’t interested in the products and services you offer so much as they are interested in the WHY part of why you do the work that you do. This is where story has an important role.
When I mention this to casually to them in passing, they get this one big “A-HA” moment, but they don’t always know how to approach the work with story. They don’t think of story with a transformational message. They tend to think of story as “my name is such-and-such and I do such and such and maybe just a few words about their journey. Although this is a good start, I like to go deeper and help people explore the transformational message of their story. This is where I educate them.
Q: You recently participated in Reinvention Summit 2. What insights or takeaways from that are you applying (or planning to apply) to your work with story?
A: I love the idea that story is part of one’s journey with reinvention. Right now, I am stepping up and out using my unique gifts and special talents as a storyteller, writer, and teacher, and the idea of reinvention really speaks to that part of my journey and specifically with the way I work with story. I love the idea of playing with “story frames” — this is specific vocabulary to the genre that I haven’t encountered before.

Q: What has been your favorite or most meaningful story-related project or initiative and why? VoicetoVoicelessBanner.jpg

A: I’d like to share two events. First, I recently prelaunched my home-study program entitled, “The 5 Step Program to Transforming Your Life and Business in Story,” which contains 5 weekly modules, complete with a workbook containing visualization and creative writing exercises, as well as audios and videos. I am having a lot of fun with this program. I use my training as a teacher and teacher-training to make the most out of this program. In fact, I am charged and infused with emotional energy. This kind of work does not exist anywhere at all. I recently presented module 3 of this program, which has to do with Unleashing and Unplugging Your Transformational Message. Participants walked away with lots of “a-ha moments” and moments of inspiration. To read more about this unique program, please click HERE.
Here’s a bit more about the program:
When your story is aligned, you can literally accomplish anything. And when it’s not, you know that something is missing. You can always tell your story so that it appeals to a wider audience. Often, the way you voice your story is what holds you back.
But it’s not just how you tell your Story, but your Story mindset. If you want to reframe your Story, you have to be willing to step into your vulnerability and authenticity. And this is just one of the things you will learn from the program.
Who will benefit from this program?
This five-week self-study program will be of interest to creative entrepreneurs and storytellers and particularly, any visionary, innovator, global leader who wants to go deeper with his/her story.
You and your story have a lot at stake. You might be promoting your business or a transformational message. But you’re stuck wondering how to reframe your story so your story gets the attention and value that it deserves.
This five-step program is highly interactive, fun, stimulating and wonderfully creative. And it works. You won’t find any of this information anywhere else. I’ve developed practical exercises you will never find anywhere else using my experience as a teacher and teacher trainer. You will also gain new insights about yourself and clear action steps for transforming your story and your message. And if you don’t agree, I’ll gladly refund your registration.


The second amazing thing that has happened occurred when I stepped up and out with telling my personal story as part of the global release of the book, Pebbles in the Pond: Transforming the World One Person at a Time.
This happened on May 20, 2012, and officially, I stepped up and out as a storyteller. You all have a free ticket to globally transporting yourself to another world - my tribe. Sit back, relax and have a mint julep …on the house…Ah, life is good.
You can hear that first global release of sharing my truth HERE.

Q: What has surprised you most in your work with story?


A: The unbelievable power of giving voice to something that is voiceless and the human ability to transform something when you allow yourself to tell your story. The other thing that has surprised me is the very intimate emotional connection you build with yourself and with others. I have been voiceless almost all my life in the sense that I never believed and loved my own story so much so that I was willing to step up and out and share my truth with a wider audience.

Q: If you could share just one piece of advice or wisdom about story/ storytelling/narrative with readers, what would it be?

A: It is very easy to dismiss your story as unimportant and not valuable to others. Also, people tend to think they don’t have an important story to tell so they keep silent. This is wrong. You may have a common experience, but it is your emotional perspective that is important.
All too often I hear people say, “I hear stories all over the place? How do I know which story to write about?” As I recently suggested to a friend, “Listen to your story with your heart. Your heart will show you the way. You can’t fake the heart, and the heart is also the key to expressing your most authentic and vulnerable self. To reach a wider audience, the key is to embrace your authenticity and vulnerability.

A Storied Career

A Storied Career explores intersections/synthesis among various forms of
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Dr. Kathy Hansen

Kathy Hansen, PhD, is a leading proponent of deploying storytelling for career advancement. She is an author and instructor, in addition to being a career guru. More...


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