Do make it as concise as possible.
Employers are not spending as much time as they used to reading cover letters. Ideally, your letter should be about four paragraphs, and one of those should tell a story.
Tell Me About Yourself: Storytelling that Propels Careers, Quintessential Careers Press, ISBN-10: 1-934689-00-9. Find out the ways you can own the entire book.
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