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Home » Posts Published in: 2012 (Page 14)

Yearly Archives: 2012

Q and A with a Story Guru: Mary Daniels Brown: Matching the Narratives We Tell about Ourselves to Our Perception of the Social Context

Posted on April 3, 2012 by KatHansen

See a photo of Mary, her bio, and Part 1 of this Q&A. Q&A with Mary Daniels Brown, Question 2: Q: To what extent do you believe people construct their narrative identities differently in the digital world — for example on Facebook, LinkedIn, Twitter, and blogs — from the way … Continue reading →

Q and A with a Story Guru: Mary Daniels Brown: Perspective has Both a Literal and a Metaphorical Aspect

Posted on April 2, 2012 by KatHansen

Mary Daniels Brown is another practitioner I’ve run across as part of my Scoop.it curation of organizational storytelling. I am most intrigued by her work on narrative and perspective, as illustrated by these words from one of her blogs: “Each individual’s point of view is unique, and point of view … Continue reading →

Sympathy vs. Empathy and Shaping Your Career Brand with Your Story

Posted on April 1, 2012 by KatHansen

Dana Leavy presents an interesting perspective on career storytelling in What’s Your Story, Morning Glory? Building the Story Behind Your Personal Brand. She suggests both knowing the bigger narrative behind your brand, as well as the smaller stories that inspire it. Here, Leavy connects empathy vs. sympathy to telling those … Continue reading →

Stories-in-the-Job-interview Ebook

Posted on March 31, 2012 by KatHansen

UPDATED 2020: This post was originally about a deal on a PDF copy of the 16-page e-book: Stories in the Job Interview: A How-to Guide to Creating and Using Stories to Stand Out in the Job Interview. At this writing, the book is 99 cents on Kindle. This post is … Continue reading →

Q and A with a Story Guru: Suzanne Henry: Storytelling will Become the Norm for Both Nonprofit and Corporate Communications

Posted on March 30, 2012 by KatHansen

See a photo of Suzanne, her bio, Part 1 of this Q&A, Part 2, Part 3, and Part 4. Q&A with Suzanne Henry, Questions 9, 10, and 11: Q: Watch Tyler Cowen’s TED Talk and react to what the speaker says are the problems with stories. A: This was a … Continue reading →

Q and A with a Story Guru: Suzanne Henry: Storytelling Is a Surprisingly Easy Sell

Posted on March 29, 2012 by KatHansen

See a photo of Suzanne, her bio, Part 1 of this Q&A, Part 2, and Part 3. Q&A with Suzanne Henry, Questions 7 and 8: Q: What has surprised you most in your work with story? A: It surprises me that it’s such an easy sell. Every marketing director to … Continue reading →

Q and A with a Story Guru: Suzanne Henry: PR People Who Don’t Use Storytelling Will Find Themselves Behind the Curve

Posted on March 28, 2012 by KatHansen

See a photo of Suzanne, her bio, Part 1 of this Q&A, and Part 2. Q&A with Suzanne Henry, Questions 5 and 6: Q: Your Web site notes “we only accept clients for which we can truly make a difference.” How would you characterize the type of client for whom … Continue reading →

Q and A with a Story Guru: Suzanne Henry: Adhering to McKee’s Story Definition in which Change Must Occur for Protagonist

Posted on March 27, 2012 by KatHansen

See a photo of Suzanne, her bio, and Part 1 of this Q&A. Q&A with Suzanne Henry, Questions 3 and 4: Q: What people or entities have been most influential to you in your story work and why? A: In 2002 I took Robert McKee’s Story seminar, which is basically … Continue reading →

Q and A with a Story Guru: Suzanne Henry: The Best Story Always Wins

Posted on March 26, 2012 by KatHansen

I frequently encounter the work of Suzanne Henry and her firm Four Leaf Communications LLC in my Scoop.it curation of organizational storytelling. I truly admire her emphasis on storytelling in public relations and communications and am so pleased she is participating in this Q&A series, especially since she went above … Continue reading →

Intern Videos, LOTS, Company Narratives, Job Journaling, Personal Branding, Sales Stories: A Career-Storytelling Roundup

Posted on March 25, 2012 by KatHansen

Here are some recent dispatches from the world of story in job search and career. I have to appreciate the language at Intern Sushi, a new site that “gives interns and companies a multimedia platform to tell their stories.” That platform consists of “one-minute videos and digital profiles, interns and … Continue reading →

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