Even the Circus Needs Story

This just in… Ringling Bros. and Barnum & Bailey Circus has announced that — in addition to straying from its tradition 3-ring format (and in fact having NO rings) — it will “have a story line instead of being simply a cavalcade of acts,” writes Glen Collins in the New York Times.

Audiences, says Ringling producer Kenneth Feld, “wanted to connect a story in an emotional way,” Collins reports.