Q&A with a Story Guru: David Willows: Marketing Is About Telling the Story and Helping Audience Members Find Their Place in the Story

Although my next Q&A series doesn’t officially start till May, I’m delighted to whet my appetite and yours with this interview with David Willows, who uses storytelling in his job as director of external relations for The International School of Brussels in Brussels, Belgium. This Q&A will appear over the … Continue reading

Stay Tuned for The New Storytellers

At the risk of seeming like Michael Margolis’s publicist, I’m announcing another one of his terrific initiatives: The New Storytellers. Michael announces that the New Storytellers will be a bi-weekly show on storytelling and the new language of business. The first show will be on Tuesday, March 30 at 1pm … Continue reading