Rebecca Ruby wrote recently about the importance to nonprofit organizations of differentiating themselves, finding their “only-ness” (I think uniqueness is a better term). As often happens, I couldn’t help adapting Ruby’s formula for job-seekers (sorry it’s a little blurry; it didn’t reduce as well as I would have liked):
Then (in a Venn diagram she credits to Jim Collins of BBMG), Ruby says, think about how these three circles intersect. I’ve again adapted the diagram for the job-seeker:
