See a photo of David, his bio, Part 1 of this Q&A, Part 2, Part 3, and Part 4.
Q&A with David Kennedy, Question 6:
Q: You write in a blog entry listing three ways storytelling and social media are alike: “Both offer the opportunity to follow characters. Admit it, we stick with stories or visit social media profiles because we enjoy seeing what the characters there do next.” What are some ways people can develop their “characters” in social media? Should people keep “personal branding” in mind when presenting their “characters” in social media?
A: You should keep personal branding in mind when you engage in social media. You can really paint a picture of who you are there. But don’t just jump onto social media because you think you should. Do it because you are passionate about something. Then share that.
As you develop your character, keep these things in mind:
- Genuineness trumps all else. Be who you are, not who you think you should be. That also means that if you establish your character as a “biker type,” you probably shouldn’t flip the switch one day and become the “super mom type” That is unless your the biker/super-mom type. 🙂
- Be human. That means be courteous and thank people. Share your work and the work of others you admire. Remember, it’s not all about you.
- Don’t be completely predictable. People follow characters to see what they do next. Throw a surprise out there every once in awhile. You’ll seem more genuine.