See a photo of Rob, his bio, Part 1 of this Q&A, Part 2, Part 3, and Part 4.
Q&A with Rob Sullivan, Question 5:
Q: If you could share just one piece of advice or wisdom about story/storytelling/narrative with readers, what would it be?
A: If you haven’t seen the movie It’s a Wonderful Life, rent it. If you have already seen it, watch it again. Then, look back on every aspect of your life — not just your career — and ask yourself the question: “How are things better because I was here?” In other words, take yourself out of the equation. What happened that might never have happened without your input?
I call this the “It’s-A-Wonderful-Life-approach” to marketing yourself. And it’s the best way I know to make your story memorable and impactful.