Stories of Boomers Meeting the Greatest Community Challenges

Experience Corps, an award-winning national program, engages people over 55 in meeting their communities’ greatest challenges. Today, in 21 cities across the country, 2,000 Experience Corps members tutor and mentor elementary school students, help teachers in the classroom, and lead after-school enrichment activities. Independent research shows that Experience Corps boosts … Continue reading

One Day, One Job, One Story

Willy Franzen blogs about entry-level jobs at One Day, One Job in a folksy, story-like way, often providing access to the employer’s own story, such as through video. From the blog’s About page: Every day we take a look at one employer and the jobs that they are offering for … Continue reading

Why Is This the Best Recruiting Video?

My friend Steve Rothberg of CollegeRecruiter.com calls this* the “best recruiting video.” He says: “After watching this video, the only candidates who aren’t more likely to want to work for Whirlpool are those without souls.” What he doesn’t say is why. Because it tells a story. *2020 Update: The referenced … Continue reading

Tell the Story of the Job You’d Do for Free

The Thank God It’s Monday newsletter from HumaNext/Communication Ideas suggests an exercise in which you ask yourself: What is the job you’d do for free? Asking that question, the newsletter says, is the path to discovering one’s life’s work, calling — or “genius,” providing the inquirer with these benefits: You … Continue reading

Storied Career Mistakes

Visit The Mistake Bank Such a serendipitous chain of events … a story, if you will … On Monday, I blogged about reconnecting with the Ning social networking group, Worldwide Story Work. While I was reconnecting, I posted a blog entry to Worldwide Story Work about an upcoming project in … Continue reading